MARKETING ON THE INTERNET COURSE SYLLABUS

 

MOTI

Classes meet in
Koffler 118
Computer lab

 

 

 

Course specific policies

(See also the section that applies to all my courses.)

Attendance

I may not take attendance every time we meet. However, I expect all students to attend classes regularly and be prepared to actively involve in the learning process. I need to observe your performance in class to give you a meaningful participation grade. Attendance is not participation and you will not get any grade towards participation simply because you never miss a class.

Grading

The semester grade will consist of the following components.

Individual assignments 25%
Participation 25%
Team project (G) 25%
Term paper (G) 25%


As the grade distribution shows, there are no traditional exams. However, all other assignments must be completed on time for full credit. The group members will receive the same grade for group projects and papers. I will distribute peer evaluation forms with which you will assess the contribution of your team members. Depending on the group wisdom, the result may affect the individual grades to a small extent.

In grading your work, I consider the answers you provide as well as the quality of your presentations. If you submit your assignments in a disorganized manner you will not receive full grade even if your answer is correct. In marketing, presentation is part of the product.

I look at work that you do beyond homework with a positive eye. If you read an additional book, find a clever way of using HTML without violating its rules, and generally do work of this type you will not only receive a better grade but learn much more than the others in the class. I challenge all of you to seek new knowledge on your own and let us all benefit from it.

 

A. Cemal Ekin, Ph.D.
Department of Marketing
Providence College
Providence, RI 02918
ekin@providence.edu
401-865-2660